More interesting, however, is a chart for reindeer.
Of particular note is the threefold jump in the late 1890s. Anyone want to venture a guess as to why reindeer were in the news then? The answer is the gold rush in the Klondike which, apparently, needed a hardy, cold-weather pack animal.The rest of the variation seems to be based on the commercialism of Christmas (with Rudolph et al at the forefront), which rose in the 1920s, fell with the depression and the war, and rose again in the post-war boom.
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